The Ghosts In Our Machine is Acquired by Indiecan Entertainment

from GAT

(Toronto, Canada) – Indiecan Entertainment has acquired the Canadian distribution rights to the feature length documentary, THE GHOSTS IN OUR MACHINE, directed by Liz Marshall (Water On The Table) which had its much anticipated World Premiere last night to a standing ovation.

Produced by Nina Beveridge and Liz Marshall, THE GHOSTS IN OUR MACHINE is a consciousness-raising film that shines a cinematic light on the animals we don’t easily acknowledge. The “ghosts” are commodities within the machine of our modern world. Marshall followed acclaimed animal photographer Jo-Anne McArthur over the course of a year as she photographed several animal stories in parts of Canada, the U.S. and in Europe. Each story is a window into global animal industries. For over a decade McArthur has travelled the globe documenting the lives of animals with heart-breaking empathic vividness and professionalism.

THE GHOSTS IN OUR MACHINE is a film I have been talking to Liz about since the fall of 2010,” says Indiecan’s Avi Federgreen, “when I first met her at a Planet in Focus event. Indiecan was launched back in 2011 to give films like THE GHOSTS IN OUR MACHINE a real boost to reach audiences across the country.”

“It’s full circle karma with Avi,” adds director Marshall. “THE GHOSTS IN OUR MACHINE is a concept I had been mulling over for some time, and he was the inspiration for me to get cracking on developing and pitching the film in the fall of 2010. And, now here he is again helping us to soar.”

THE GHOSTS IN OUR MACHINE is a cross platform project commissioned by documentary. Marshall and Beveridge developed their fan base early on using tactical Web outreach on an ongoing basis to expand the project’s online presence over the course of production. Webby Award winning artists The Goggles created stunning brand design for the project, and an online Interactive story to accompany the film:

Remaining Hot Docs Screenings:

Wed, May 1 11:00 AM
Isabel Bader Theatre

Sat, May 4 11:00 AM
Bloor Hot Docs Cinema

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